Codes and conventions within our music video

Codes and conventions

After deciding to do a music video one thing that we began to look at is codes and conventions of a myusic video which we needed to look at in order to form our music video around a base. Some of these codes and conventions include:

• Editing on the beat
• Camera
• Mise-en-scene 
• Sound 
• Narrative 
• Setting

These codes and conventions have become key in helping to shape the idea for our music video and to do so we have decided to use all of the codes and conventions that are listed above.

Editing on the beat- this is the one convention that next to every music video will follow, it means that every shot will start and end between a noticable beat in the song that will help with the flow of the video itself. We aim to use the technique of editing on the beat so that our video flow after the process of putting the clips together.

Camera - Camera is another key convention in a music video as camera angles can change the effect that a shot has on an audience member. Differnt camera angles and shot types are used to help diverse that music video so that it does not become plan or repetative. In our music video we hope to use a range of shots and techniques such as pans, close-ups- mid shots etc this will allow our musioc video tpo seem less repeative. 

Mise-en-scene - Mise-en-scene is typically used in music videos that have any form of an narrative in order to help the music video come across in a certain way

Sound - In a music video sound is a generallised convetion as the sound is the song that the music video is placed upon., this however does not mean that digetic sounds and non-digetic sounds are not used this type of thing usually occurs when there is a strong and longer narrative to the music video other sounds may be made promonant in order to dive the narrative further. Digetic/non-digetic sound will not be key for us in our music video because of our narrative.

Narrative - Narratives are not always clear within music videos and some do not use them Narratives can differ in legth and genre depending on the impression of the song 

Looking at Codes and conventions has helped us to create a music video which appeals to a wide ranged audiences